She uses each letter to create exquisitely detailed scenes of people in various professions and educations an astronaut, an artist, a gardener, a computer programmer, a teacher, and a scientist. Her entry which she titled “Next Generation Leaders” is drawn with a fine point pen and colored pencils. Hall’s doodle is anything but the loose-handed distracted scribble the word implies. This year was the contest’s twelfth year with the inspirationational theme “When I grow up, I hope…”. Students are allowed to create with whatever materials they choose and are judged on creativity, artist’s merit, and theme communication. The Doodle4Google is an annual contest open to students nationwide in grades K-12 and are invited to create their own Google doodle for the chance to have it featured on, as well as win some great scholarships and tech packages for their schools. The doodles have featured historical figures and personalities like Andy Warhol, Nikola Tesla, Freddie Mercury and cultural events such as the companies own anniversary to the Lego block's 50th anniversary. The ideas, like most ideas in Silicone Valley, bloomed into a creative branding strategy now lead by a team of Google “Doodlers” who have published over 2,000 regional and international Doodles throughout its homepages. The tradition began in 1998 when co-founders Larry Page and Sergey Brin honored the long-running annual Burning Man event in Black Rock City, Nevada by installing a modified logo to notify users of their absence while attending the famed festival. The “Doodle” is a special, temporary alteration of the company’s logo to commemorate holidays, events, achievements, and notable historical figures. Did you ever think you could design a “Google Doodle” logo? One local, Frances Richmond Middle School eighth-grader, Lauren Hall thought so. You’ve probably admired what seems like an ever-changing Google logo hovering above your search box on the Google homepage.
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